Excited to Hear Kay Binnersley Hair’s News!

Kay is a wonderful client of ours who we had the pleasure of working with earlier this year. Just before August Bank Holiday Kay messaged Rach to ask her for her help in entering the national and extremely prestigious industry awards – the Salon Awards. Yesterday Kay announced that she had made it through to the finals in not one but three categories:

- West Yorkshire Salon of the Year
- Colourist of the Year
- Bridal Styling Salon of the Year

Despite this being one heck of a strange year which has seen Kay and her industry colleagues having to close their salons not once but now, sadly, for a second time Kay used Lockdown to re-evaluate her business and has made some huge decisions as to its shape, services and future.

Kay decided to totally change her business and went from being a High Street Salon welcoming 10 guests a day to creating a bespoke, private hair studio where she looks after just one client at a time. Kay now offers a totally bespoke one-to-one service where she looks after a maximum of 3 clients a day.

During Lockdown Kay continued to invest in herself learning new skills as well as refreshing old skills too. Kay says that she has received much support, love and encouragement from family, friends, clients, Facebook families, Facebook groups and Facebook friends saying they inspire her to “step out there and try to be better”.

Last year Kay set herself a very clear goal to get placed in 6 awards. So far this year (and yes, we say so far!) Kay’s been a finalist in 7 awards winning 1 and taking 2 silver places. She was also shortlisted for the Vidal Sassoon Fellowship Scholarship which is no mean feat at all!

This phenomenal and inspiring lady deserves all the success in the world and we wish her well for the Salon Awards. Let’s leave the last word to Kay, “I am so blessed. I want to say good luck to all the finalists of the Salon Awards and to urge everyone to never give up on your dreams. I also want to say thank you to Rachel Hargrave who helped me pull together these 3 nominations. It was worth that long weekend getting this written up and entered!”

Yes Kay, it certainly was!

Good luck and HUGE congratulations x

Edward Cooper Young Chartered Surveyors

Period: Current and ongoing

Website: www.ecycs.co.uk

Subject: Celebrating 10 years in business and using that achievement to raise their profile and further enhance their reputation through entering, and winning, a series of prestigious business and industry awards

Our Task Was:

We were referred into ECY by another client of ours and our first task after meeting with them was to go away and research award opportunities in both their industry and generally across business (locally, regionally and nationally as they have satellite offices in London, Bristol and Sheffield) for an entire 12 month period.

Once this 12 month calendar was agreed the focus moved to crafting award winning award entries!

Process:

With each new client it’s imperative to spend time with them really understanding their business and asking, not just the questions on the first few award / category nomination forms, but wider questions designed to get as much information out as possible, as painlessly as possible!

Following on from that face-to-face time with them it’s then been about writing the first draft, sharing that with our client, taking amends and alterations before submitting a second draft. For long-term clients like ECY we also work with them to start gathering together supplementary information which will be valuable across a number of different award entries, things like;

Client testimonials
Employee testimonials
Service provider testimonials (for instance, training providers who work with the client
Training dashboard screen grabs
Employee photographs
Product / service photographs
Press clippings
Other supporting material

Result:

To date these are the results we have achieved with ECY… and there’s a lot more to come!

Winner:

Leicester Mercury Business Awards
- Employer of the Year

Highly Commended:

Signature Awards
- Promoting Apprentices in the Workplace – Highly Commended

Finalists:

Celebrating Construction East Midlands
- People Development Award
Institute of Directors (IoD) Director of the Year Awards
- Director of the Year – SME
- Director of the Year – Innovation
LABC Building Excellence Awards – Construction Professional of the Year
Leicester Mercury Business Awards
- Apprentice Employer of the Year

Shortlisted Finalists to Be Announced:

Apprenticeships National Awards
- Apprenticeship Employer of the Year
- Rising Star
Barclays Entrepreneur of the Year
- Scale-Up Entrepreneur of the Year
East Midlands Chamber Awards
- Apprentice of the Year Award
- Commitment to People Development Award
- Outstanding Growth Award
- Small Business of the Year Award
Nachural Awards
- Business Person of the Year
- Entrepreneur of the Year
- SME of the Year
- Promoting Apprentices in the Workplace
SME National Business Awards
- Businessman of the Year
- Employer of the Year

Conclusion:

ECY has been busy fully maximising their award nominations, success to shortlist, finalist status and attendance at award ‘do’s’ across all social media, via targeted press releases and client / employee updates (email, YouTube etc).

Samantha Gamble, Marketing Executive at ECY commented on the results to date saying, “We were genuinely thrilled to win the Leicester Mercury Business Award for Employer of the Year, alongside being Highly Commended at the Signature Awards in the Promoting Apprentices in the Workplace category. Ashley, our Senior Partner, completely acknowledges that the team at ECY are what makes us as successful as we are and will drive the planned growth of the business.”

“To get two successes as soon as we started this journey was awesome and that success has continued with other finalist positions. This month has seen a huge amount of work going into preparing and submitting multiple entries and we’re all very much looking forward to more success that we can share, in our tenth year, with our employees, clients, suppliers, influencers and other stakeholders.”

“It’s an absolute pleasure working with Rachel at The Awards People and I’m really looking forward to that continuing for many months ahead!”

Edward Cooper Young Chartered Surveyors

Excited to Hear Kay Binnersley Hair’s News!

Author: Rachel Hargrave

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Edward Cooper Young Chartered Surveyors